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Volumn 10, Issue 2, 2011, Pages 19-27

Toward a platform for pervasive display applications in retail environments

Author keywords

context management; digital signage; pervasive computing; pervasive displays; ubiquitous computing

Indexed keywords

CONTEXT AWARE MIDDLEWARE; CONTEXT MANAGEMENT; DIGITAL SIGNAGE; DISPLAY APPLICATION; DISPLAY PLATFORM; INTERACTIVE DISPLAY; PERVASIVE COMPUTING; PERVASIVE DISPLAYS;

EID: 79954518842     PISSN: 15361268     EISSN: None     Source Type: Journal    
DOI: 10.1109/MPRV.2011.16     Document Type: Article
Times cited : (27)

References (7)
  • 1
    • 85014152732 scopus 로고    scopus 로고
    • Engaging passersby with interactive screens-a marketing perspective
    • D. Michelis and H. Send, "Engaging Passersby with Interactive Screens-A Marketing Perspective," Proc 2nd Pervasive Advertising Workshop, 2009; http://ifgi.uni-muenster. de/∼muellerj/pervasiveadvertisingluebeck09/ pervasiveadvertisingluebeck09.pdf.
    • (2009) Proc 2nd Pervasive Advertising Workshop
    • Michelis, D.1    Send, H.2
  • 2
    • 70849112354 scopus 로고    scopus 로고
    • Self-optimizing digital signage advertising
    • J. Müller, A. Schlottmann, and A. Krüger, "Self-Optimizing Digital Signage Advertising," Adjunct Proceedings of Ubicomp, 2007; http://ifgi.uni-muenster.de/∼muellerj/ publications/ SelfOptimizingDigitalSignage. pdf.
    • (2007) Adjunct Proceedings of Ubicomp
    • Müller, J.1    Schlottmann, A.2    Krüger, A.3
  • 3
    • 79954522731 scopus 로고    scopus 로고
    • Managing advertising context
    • Springer
    • M. Strohbach et al., "Managing Advertising Context," to appear in Pervasive Advertising, Springer, 2011.
    • (2011) Pervasive Advertising
    • Strohbach, M.1
  • 4
    • 79954497256 scopus 로고    scopus 로고
    • Open Mobile Alliance, OMA Next Generation Services Interface v.1.0
    • Open Mobile Alliance, "OMA Next Generation Services Interface v.1.0, www.openmobilealliance.org/Technical/ release-program/NGSI-v1-0.aspx.
  • 6


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.