Special report: Analytics and the new path to value

MIT Sloan Management Review

Volumn 52, Issue 2, 2011, Pages 22-32

  Lavalle, Steve ^a   Lesser, Eric ^b   Shockley, Rebecca ^b   Hopkins, Michael S ^c   Kruschwitz, Nina ^c  

^a IBM's Business Analytics and Optimization Service   (United States)

^b IBM   (United States)

^c MASSACHUSETTS INSTITUTE OF TECHNOLOGY   (United States)

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EID: 79952320192     PISSN: 15329194     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Review

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