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Volumn 40, Issue 2, 2011, Pages 219-230

Customer value anticipation, customer satisfaction and loyalty: An empirical examination

Author keywords

Customer loyalty; Customer satisfaction; Customer value; Customer value anticipation; Service dominant logic

Indexed keywords


EID: 79951550320     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2010.06.034     Document Type: Article
Times cited : (234)

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