“Selling Sin” in a hostile environment: A comparison of ukrainian and american tobacco advertising strategies in magazines

Journal of Current Issues and Research in Advertising

Volumn 30, Issue 2, 2008, Pages 49-63

  Venger, Olesya ^a   Wolburg, Joyce M ^a  

^a MARQUETTE UNIVERSITY   (United States)

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[No Author keywords available]

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EID: 79251469626     PISSN: 10641734     EISSN: 21647313     Source Type: Journal    
DOI: 10.1080/10641734.2008.10505247     Document Type: Article

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