Multiple museum construct motivators-a multivariable analysis with Repertory Grid Analysis (RGA) approach

Tourismos

Volumn 3, Issue 1, 2008, Pages 12-35

  Vassiliadis, Christos ^a   Fotiadis, Thomas A ^a  

^a UNIVERSITY OF MACEDONIA   (Greece)

Author keywords

Museum destination marketing management; Repertory Grid Analysis

Indexed keywords

EID: 78651500206     PISSN: 17908418     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (36)

1. Aaker D. A., Kumar, V. & Day, G. S. (2003). Marketing Research. USA: John Wiley and Sons, Inc.
2. th of July 2005, at 00:20.
3. Arabie, P., Hubert, L. J. & Carroll J. D. (2005). Clustering. Encyclopedia of Social Measurement, Vol. 1, pp. 317-320.
4. Ashworth, G. J. & Voogd, H. (1990). "Can places be sold for tourism?" In G. J. Ashworth, and B. Goodall (Eds.), Marketing Tourism Places (pp.1-16). London: Routledge.
5. Ashworth, G. J. & Tunbridge, J. E. (2000). The Tourist-Historic City, Retrospect and Prospect of Managing the Heritage City. Netherlands: Pergamon.
6. Gold, J. R. & Ward, S. (1994). Place Promotion. London: Belhaven.
7. Bell, R. C. (1995). Using SPSS to analyse repertory grid data. Presented at the 29th Annual Conference of the Australian Psychological Society, Wollongong, September, 1994. Subsequently presented at 11th International Congress on Personal Construct Psychology, Barcelona, July, 1995
8. Caldwell, N. & Coshall, J. (2001). Measuring Brand Associations for Museums Galleries using Repertory Grid Analysis. Http://www.londonmet.ac.uk/Demo_Shado/index.cfm?5CBEA749-ABD7-F3F6-A5C1-221785E63291. Accessed the 15th of July 2005, at 22:12.
9. Callegari, F. (2003). Sustainable development prospects for Italian coastal/cultural heritage: 2 case studies. Journal of Cultural Heritage, Vol. 4, No. 1, pp. 49-51.
10. Coshall, J. T. (2000). Measurement of Tourists' Images: The Repertory Grid Approach. Journal of Travel Research, Vol. 39, August 2000, pp. 85-89.
11. Daniels, P. W. (1993). Service Industries in the World Economy. Oxford: Blackwells.
12. Dickinson R. (1996). Heritage Tourism is Hot. American Demographics, Vol. 18, No. 9. Http://www.findarticles.com/p/articles/mi_m4021/pg_3. Accessed the 15th of July 2005, at 21:13.
13. ECTARC. (1989). Contribution to the Drafting of a Charterjor-Qaltuial Tourism. European Center for Traditional and Regional Cultures. Wales: Llangollen.
14. Embacher, J. & Buttle, F. (1989). A Repertory Grid Analysis of Austria's Image as a Summer Vacation Destination. Journal of Travel Research, Vol. 27, (winter), p. 3-7.
15. Fransella, F., Bannister, D. & Bell, R. C. (2003). A manual for the repertory grid technique, Second edition. Chichester: Wiley
16. Fransella, F. & Bannister, D. (1977). Manual for Repertory Grid Technique. London: Academic Press.
17. Gartner, W. C. (2000). Image and sustainable tourism systems. In. S. Wahab, and J. J. Pigram (Eds.), Tourism Development and Growth-the challenge of sustainability (pp.179-198). London-New York: Routledge.
18. Higginbotham, P. G. & Bannister, D. (1983). The GAB computer program for the analysis of repertory grid data. Ilkley, UK: High Royds Hospital.
19. th of July 2005, at 01:20.
20. Jansen-Verbeke, M. & Van Rekom, J. (1996). Scanning museum visitors-Urban Tourism Marketing. Annals of Tourism Research, Vol.23, No.2, pp.364-375.
21. Kalogeropoulou, H. (1996). Cultural Tourism in Greece. In G. Richards (Eds.), Cultural Tourism in Europe (pp. 183-196). UK: CAB International.
22. Kotler, P. (2003). Marketing Management. USA: Prentice-Hall.
23. Kotler, P. & Armstrong, G. (1994), Principles of Marketing. NJ: Prentice-Hall International Englewood Cliffs.
24. Khalife, K. (2000). What is Marketing? Is your museum's definition inside out. Http://www.museummarketingtips.com/articles/marketingwhat.html. Accessed the 10th of July 2005, at 12:50.
25. Kelly, G. A. (1955). The psychology of personal constructs. New York: Norton.
26. Kotler, N. G. & Kotler, P. (2002). Museum Strategy and Marketing Designing Missions, Generating Revenue and Resources. USA: Routledge.
27. Malhotra, N. K. & Birks, D. F. (2003). Marketing Research- An Applied Approach. Italy: Prentice Hall.
28. Pike, S. (2003). The Use of Repertory Grid Analysis to Elicit Salient Short-Break Holiday Destination Attributes in New Zealand. Journal of Travel Research, Vol. 41, (February), pp. 315-319.
29. Richards, G. (1996). The Scope and Significance of Cultural Tourism In G. Richards (Eds.), Cultural Tourism in Europe (pp. 19-46). UK: CAB International.
30. th of July 2005, at 12:20.
31. Smith, S. L. J. & Smale, B. J. A. (1982). The changing demand for culture: estimation of cultural elasticities. Visions in Leisure and Business, Vol. 1, No. 2, pp. 22-47.
32. Stynes, D. J. & Mahoney, E. M. (1980). Michigan downhill ski marketing study: segmenting active skiers. Research report 391.
33. Swarbrooke, J. (1995). The Development and Management of Visitor Attractions. Great Britain: Butterworth-Heinemann
34. Swarbrooke, J. & Horner, S. (2001). Consumer Behaviour in Tourism. Great Britain: Butterworth Heinemann.
35. UNESCO. (1994). Statistical Yearbook. Paris: UNESCO.
36. Winter, D. Soumerlakis, M. & Noutsu, H. (2002) (in Greek). The theory of personal constructs. In G. Potamianos and comp. Personality Theory and Clinical Practice. Publ. Athens: EAAHNIKA FPAMMATA.