Conceptualizing a bottom-up approach to service bundling

Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)

Volumn 6051 LNCS, Issue , 2010, Pages 129-134

  Kohlborn, Thomas ^a   Luebeck, Christian ^b   Korthaus, Axel ^a   Fielt, Erwin ^a   Rosemann, Michael ^a   Riedl, Christoph ^b   Krcmar, Helmut ^b  

^a QUEENSLAND UNIVERSITY OF TECHNOLOGY   (Australia)

^b TECHNICAL UNIVERSITY OF MUNICH   (Germany)

Author keywords

Bundling; Service; Service orientation

Indexed keywords

BOTTOM UP APPROACH; BUNDLING; BUNDLING METHOD; BUNDLING STRATEGIES; COMPETITIVE ADVANTAGE; CONSUMER DEMANDS; DYNAMIC MARKET; POSITIVE EFFECTS; SERVICE; SERVICE BUNDLING; SERVICE PROVIDER; SERVICE-ORIENTATION;

COMPETITION; SYSTEMS ENGINEERING;

INFORMATION SYSTEMS;

EID: 78649807469     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/978-3-642-13094-6_11     Document Type: Conference Paper

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