Q/Does DTC advertising affect physician prescribing habits?

Journal of Family Practice

Volumn 59, Issue 11, 2010, Pages 649-650

  Koch Laking, Amber ^a   Park, Michael K ^a   Tweed, Elizabeth ^b  

^a Rose Family Medicine Residency   (United States)

^b UNIVERSITY OF COLORADO   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ANTIDEPRESSANT AGENT; CYCLOOXYGENASE 2 INHIBITOR;

ADJUSTMENT DISORDER; ALLERGY; DEPRESSION; DRUG MARKETING; HUMAN; HYPERLIPIDEMIA; MEDICAL PRACTICE; NOTE; OSTEOARTHRITIS; PRESCRIPTION; ADVERTIZING; CLINICAL PRACTICE; REVIEW;

ADVERTISING AS TOPIC; HUMANS; PHYSICIAN'S PRACTICE PATTERNS;

EID: 78649386996     PISSN: 00943509     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Note

References (8)

1. Kravitz RL, Epstein RM, Feldman MD, et al. Influence of patients' requests for direct-to-consumer advertised antidepressants: a randomized controlled trial. JAMA. 2005;293:1995-2002.
2. Mintzes B, Barer ML, Kravitz RL, et al. How does direct-to-consumer advertising (DTCA) affect prescribing? CMAJ. 2003;169:405-412.
3. Weissman JS, Blumenthal D, Silk AJ, et al. Consumers' reports on the health effects of direct-to-consumer drug advertising. Health Aff (Millwood). 2003;Suppl Web Exclusives:W3-W82-95.
4. Weissman JS, Blumenthal D, Silk AJ, et al. Physicians report on patient encounters involving direct-to-consumer advertising. Health Aff (Millwood). 2004;Suppl Web Exdusives:W4-W219-233.
5. Zachry WM 3rd, Shepherd MD, Hinich MJ, et al. Relationship between direct-to-consumer advertising and physician diagnosing and prescribing. Am J Health Syst Pharm. 2002;59:42-49.
6. Bradford WD, Kleit AN, Nietert PJ, et al. How direct-to-consumer television advertising for osteoarthritis drugs affects physicians' prescribing behavior. Health Aff (Millwood). 2006;25:1371-1377.
7. Spence MM, Teleki SS, Cheetham CT, et al. Direct-to-consumer advertising of COX-2 inhibitors. Med Cares Res Rev. 2005;62:544.
8. American Medical Association. Code of Ethics, Opinion 5.015. Available at: www.ama-assn.org/ama/pub/physician-resources/medical-ethics/code-medical- ethics/opinion5015.shtml. Accessed April 22, 2008.