Wrap contracts and privacy

AAAI Spring Symposium - Technical Report

Volumn SS-10-05, Issue , 2010, Pages 110-112

  Kim, Nancy S ^a  

^a CALIFORNIA WESTERN SCHOOL OF LAW   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COMPETITION; USER EXPERIENCE; WEBSITES;

COMPETITIVE ADVANTAGE; CUSTOMER INFORMATION;

INFORMATION USE;

EID: 77957962684     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

References (2)

1. rd Cir. 1991)(noting that form licenses were first developed for software largely to "avoid the federal copyright law first sale doctrine.")
2. A recent survey indicates that two-thirds of respondents were opposed to online targeted advertisements and that it matters to them how their movements are being tracked. See Joseph Turow, Jennifer King, Chris Jay Hoofnagle, Amy Bleakley and Michael Hennessy, Contrary to what marketers say, Americans Reject Tailored Advertising And Three Activities That Enable It (2009).