TRIZ for reverse inventing in market research: A case study from Wittenstein Ag, identifying new areas of application of a core technology

Creativity and Innovation Management

Volumn 18, Issue 2, 2009, Pages 90-100

  Glaser, Markus ^b   Miecznik, Bert ^a  

^a TECHNISCHE UNIVERSITÄT BERLIN   (Germany)

^b Wittenstein AG   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 77955945051     PISSN: 09631690     EISSN: 14678691     Source Type: Journal    
DOI: 10.1111/j.1467-8691.2009.00516.x     Document Type: Article

References (10)

1. Altshuller, G., (1996) And Suddenly the Inventor Appeared - TRIZ, the Theory of Inventive Problem Solving, 2ndedn.Technical Innovation Center, Worcester, MA.
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3. Kocaoglu, M., Eralp, L., Atalar, C., and Bilen, E., (2002) Correction of Complex Foot Deformities Using the Ilizarov External Fixator. Journal of Foot and Ankle Surgery, 41, 30-9.
4. Kotler, P., and Keller, K.L., (2009) Marketing Management, 13thedn.Pearson, London.
5. Mann, D., (2004) Hands on Systematic Innovation: For Business and Management. IFR Press, Clevedon.
6. Mann, D., (2006) Principle-Guided Patent Searches. Systematic Innovation e-zine, 55.
7. Mann, D., (2007) Hands on Systematic Innovation for Technical Systems, 2ndedn.IFR Press, Clevedon.
8. Moehrle, M.G., (2005) What is TRIZ? From Conceptual Basics to a Framework for Research. Creativity and Innovation Management, 14, 3-13.
9. Moehrle, M.G., and Lessing, H., (2004) Profiling Technological Competencies of Companies: A Case Study Based on the Theory of Inventive Problem Solving. Creativity and Innovation Management, 13, 231-9.
10. Wittenstein, M., (2003) International Patent Application WO 2003 043 512 A1, May.