Losing on all fronts: The effects of negative versus positive person-based campaigns on implicit and explicit evaluations of political candidates

British Journal of Social Psychology

Volumn 49, Issue 3, 2010, Pages 453-470

  Carraro, Luciana ^a   Gawronski, Bertram ^b   Castelli, Luigi ^a  

^a UNIVERSITY OF PADOVA   (Italy)

^b UNIVERSITY OF WESTERN ONTARIO   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

ADOLESCENT; ADULT; ARTICLE; ASSOCIATION; DECISION MAKING; DEFENSE MECHANISM; FEMALE; HUMAN; MALE; MIDDLE AGED; MORALITY; PERSUASIVE COMMUNICATION; POLITICS; PROFESSIONAL COMPETENCE; PUBLIC OPINION; SOCIAL DESIRABILITY;

ADOLESCENT; ADULT; ASSOCIATION; CHOICE BEHAVIOR; FEMALE; HUMANS; JUDGMENT; MALE; MIDDLE AGED; MORALS; NEGATIVISM; PERSUASIVE COMMUNICATION; POLITICS; PROFESSIONAL COMPETENCE; PUBLIC OPINION; SOCIAL DESIRABILITY; YOUNG ADULT;

EID: 77955131832     PISSN: 01446665     EISSN: None     Source Type: Journal    
DOI: 10.1348/014466609X468042     Document Type: Article

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