What factors contributed to the success of apple's iPhone?

ICMB and GMR 2010 - 2010 9th International Conference on Mobile Business/2010 9th Global Mobility Roundtable

Volumn , Issue , 2010, Pages 91-99

  Laugesen, John ^a   Yuan, Yufei ^a  

^a MCMASTER UNIVERSITY   (Canada)

Author keywords

IPhone; Mobile business model; Mobile data services; Mobile internet; SmartPhone; Success factor analysis

Indexed keywords

MOBILE BUSINESS; MOBILE DATA SERVICE; MOBILE INTERNET; SMART PHONES; SUCCESS FACTORS;

GIANT MAGNETORESISTANCE; MAGNETIC FIELD EFFECTS; MOBILE DEVICES; SIGNAL ENCODING;

INTERNET;

EID: 77954938144     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/ICMB-GMR.2010.63     Document Type: Conference Paper

References (45)

1. J. West and M. Mace, "Entering a Mature Industry Through Innovation: Apple's iPhone Strategy," Proc. Druid Summer Conference, 2007.
2. Apple, "Apple Quarterly Reports," 2007-2010, Available from: http://www.apple.com/pr/library/.
3. P. Elmer-DeWitt, "How many iPhones will Apple sell in 20097," CNNMoney.com http://CNNMoney.com, 2008, Available from: http://apple20.blogs. fortune.cnn.com/2008/06/ll/how-manyiphones-will-apple-sell-in-2009/.
4. J. Crumrine and P. Carton, "Apple Soars," 2009, Available from: http://www.changewave.com/freecontent/viewalliance.html? source=/freecontent/ 2009/10/smart-phone-market-applrimm-palm-10-27-09.html.
5. B. Worthen, "The iPhone Makes Gains with Businesses," ChangeWave Research, 2008, Available from: http://www.changewave.com/ freecontent/viewarticle.html?s. ource=/cwnews/2008/news-8-29-08.html.
6. J. Woods and P. Carton, "iPhone Changes the Game," ChangeWave Research, 2007, Available from: http://www.changewave.com/ freecontenťviewarticle.html?s ource=/freecontent/2007/08/alliance- upheaval-080107.html.
7. P. Carton, "Ringing In The New Year with Cellular Service Providers," ChangeWave Research, 2009, Available from: http://blog. changewave.com/2009/01/cell-services-verizon-att.html.
8. P. Carton, "The Fewest Dropped Calls," ChangeWave Research, 2008, Available from: http://www.changewave.com/freecontent/viewalliance.html? source=/freecontent/2008/10/who-has-the-fewest-droppedcalls-10-21-08.html#top.
9. P. Carton, "AT&T Rides iPhone's Coattails," Changewave Research, 2009, Available from: http://www.changewave.com/freecontent/ viewalliance.html? source=/freecontent/2009/05/cell-phone-service-providers05- 26-09.html&sid=UE2629&en=3704759#top.
10. AT&T, "AT&T Reports Fourth-Quarter Earnings Growth with a 2.7 Million Net Gain in Wireless Subscribers, Continued Strong Growth in IP-Based Revenues, Record Full-Year Cash Flow," 2010.
11. AT&T, "AT&T Reports Fourth-Quarter and Full-Year Results Highlighted by Robust Wireless Data Growth, Accelerated U-verse TV Ramp, Continued Double-Digit Growth in IP Data Services," 2009.
12. N. Wingfield, "iPhone Software Sales Take Off," Wall Street Journal, 2008, Available from: http://online.wsj.com/article/ SB121842341491928977.html
13. D. Frommer, "Estimating Apple iPhone App Sales so Far: $50-$100 Million in Revenue," The Business Insider Slilicon Valley Insider, 2008, Available from: http://www.businessinsider.com/2008/12/ estimating-apple-iphone-app-sales-so-far-50-l00-million-in-revenue-aapl
14. Apple, "Apple Press Release: Apple's App Store Downloads Top Three Billion," 2010, Available from:http://www.apple.com/pr/library/2010/01/ 05appstore.html.
15. Global-Intelligence-Alliance, "Apple Emerges Ahead of OHA's Android and Nokia's OVI as the Current Mobile Applications Leader," 2009, Available from: http://www.globalintelligence.com/news/news/latest/apple-emerges-ahead- of-oha-s-android-and-nokia-s-o/
16. M:Metrics, "iPhone Hype Holds Up," 2008, Available from: http://www.marketwire.com/press-release/M-Metrics-iPhone-Hype-Holds-Up-833439. htm.
17. K. Church and B. Smyth, "Understanding the Intent Behind Mobile Information Needs," Proc. 13th International Conference on Intelligent User Interfaces, 2009, pp. 247-256.
18. S. Hong and K. Tam, "Understanding the adoption of multipurpose information appliances: The case of mobile data services," Information Systems Research, vol. 17(2), 2006, pp. 162.
19. T. Maeda, A. Amar, and A. Gibson, "Impact of wireless telecommunications standards and regulation on the evolution of wireless technologies and services over Internet protocol," Telecommunications Policy, vol. 30(10-11), 2006, pp. 587-604.
20. M. Garcia-Murillo and I. Machines, "The impact of legislative change on the behavior of telecommunications carriers," Telecommunications Policy, vol. 29(8), 2005, pp. 663-684.
21. D. Sliwinska, J. Ranasinghe, and I. Kardava, "Apple's Pricing Strategy," unpublished. Paris-X Nanterre.
22. L. Cauley, "AT&T: 'We're all about wireless'," USAToday.com, 2008, Available from: http://www.usatoday.com/money/industries/ telecom/2008-07-31 -att-iphone-stephenson-apple-N.htm.
23. J. Liao, "iPhone Usage Statistics," CNET, 2008, Available from: http://asia.cnet.com/blogs/infochat/post.htm?id=63004236.
24. J. Funk, "The Mobile Internet Market: Lessons from Japan's i-mode System," Proc. E-Business Transformation Conference, 2000.
25. S. Grech, "i-mode pricing," unpublished. Helsinki University of Technology.
26. V. Venkatesh, V. Ramesh, and A. Massey, "Understanding Usability in Mobile Commerce," Communications of the ACM.vol. 46(12), 2003, pp. 53-56.
27. MIT, "Cell Phone Edges Alarm Clock as Most Hated Invention, Yet One we Cannot Live Without," 2004, Available from: http://web.mit.edu/invent/n- pressreleases/n-press-04index.html.
28. K. Miyata, J. Boase, B. Wellman, and K. Ikeda, "The Mobile-izing Japanese," in Personal, Intimate: Mobile Phones in Japanese Life, 2004, MIT Press: Cambridge, MA.
29. M. Mace, "European vs. American mobile phone use," in MobileOpportunity Blog 2006.
30. P. Carton, "iPhone vs. Blackberry: Which do Consumers Love the Most?," ChangeWave Research, 2008, Available from: http://www.changewave. com/paidreport/pdfs/hotwire/iPhone %20vs.%20BlackBerry%20HotWire%204-29-08.pdf.
31. P. Pavlou and T. Lie, "What Drives Mobile Commerce? A Model of Mobile Commerce Adoption," Proc. Twenty Seventh International Conference on Information Systems (ICIS), 2006, pp. 1-28.
32. H. Dai and P. Palvia, "Factors Affecting Mobile Commerce Adoption: A Cross-Cultural Study in China and the United States," Proc. Americas Conference on Information Systems (AMCIS), 2008, pp. 1-14.
33. A. Hesseldahl, "Why AT&T May Deep-Discount the iPhone," Business Week, 2008, Available from: http://www.businessweek.com/technology/ content/apr2008/t c20080430-591776.htm.
34. A. Marcus, "Am I Pushing Your Buttons," in Interactions 2007. pp. 44-45.
35. K. Eaton, "iPhone King of the Mobile Web with 50% Share," FastCompany.com http://FastCompany.com, 2009, Available from: http://www.fastcompany.com/blog/kit-eaton/technomix/iphone-success-shows-what- people-want-mobile-net
36. G. Walker, N. Stanton, D. Jenkins, and P. Salmon, "From telephones to iPhones: Applying systems thinking to networked, interoperable products," Applied Ergonomics, vol. 40, 2009, pp. 206-215.
37. B. Chen, "Why the Japanese Hate the iPhone," Wired, 2009, Available from: http://blog.wired.com/gadgets/2009/02/why-the-iphone.html.
38. S. Spearman, "Open Software Innovation Platform Fuels 3G iPhone Success," ChangeWaves, 2008, Available from: http://changewaves. socialtechnologies.eom/home/2008/7/11/open-software- innovation-platform- fuels-3g-iphone-success.html.
39. Apple, "Apple Press Release: Thanks a billion," 2009, Available from: http://www.apple.com/itunes/billion-app-countdown/.
40. P. Bond, "PWC: Global Game Sales to Hit $68.3 Billion by 2012," Game Daily, 2008, Available from: http://www.gamedaily.com/articles/ news/pwc-global-game-sales-to-hit-683-billion-by-2012/?biz=l.
41. O. Kharif, "Setting the iPhone free from AT&T," Business Week Online, 2009, Available from: http://www.businessweek.com/technology/ content/mar2009/tc2009033-855911.htm.
42. F. Vogelstein, "The Untold Story: How the iPhone Blew Up the Wireless Industry," Wired, 2008, Available from: http://www.wired.com/ gadgets/wireless/magazine/16-02/ff-iphone
43. M. Palmer, "Apple' phone roll-out in Europe proves tricky," FT.com (Financial Times), 2007, Available from: http://www.ft.com/cms/s/0/ 8b26ca68-989f-11dc-8ca7-0000779fd2ac.html?nclick-check=l.
44. R. Ackerman, "AT&T's iPhone Bill," Forbes.com, 2008, Available from: http://www.forbes.com/2008/10/22/att-telecom-iphone-markets- equity-cx-ra-l -1022markets31 .html.
45. P. Ballon and N. Walravens, "Competing Platform Models for Mobile Service Delivery: the Importance of Gatekeeper Roles," Proc. 7th International Conference on Mobile Business, 2008, pp. 102-111.