Keyword extraction for social snippets

Proceedings of the 19th International Conference on World Wide Web, WWW '10

Volumn , Issue , 2010, Pages 1143-1144

  Li, Zhenhui ^a   Zhou, Ding ^b   Juan, Yun Fang ^b   Han, Jiawei ^a  

^a UIUC   (United States)

^b FACEBOOK   (United States)

Author keywords

keyword extraction; online advertising; social snippets

Indexed keywords

CLASSIFICATION MODELS; CONTENT FILTERING; FACEBOOK; KEYWORD EXTRACTION; NEW FORMS; ONLINE ADVERTISING; SOCIAL NETWORKING; TEXT MINING;

WORLD WIDE WEB;

EID: 77954601926     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1772690.1772845     Document Type: Conference Paper

References (4)

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3. W. tau Yih, J. Goodman, and V. R. Carvalho. Finding advertising keywords on web pages. In WWW, 2006.
4. P. D. Turney. Learning algorithms for keyphrase extraction. Information Retrieval, 2000.