Anonymizing user profiles for personalized web search

Proceedings of the 19th International Conference on World Wide Web, WWW '10

Volumn , Issue , 2010, Pages 1225-1226

  Zhu, Yun ^a   Xiong, Li ^a   Verdery, Christopher ^a  

^a EMORY UNIVERSITY   (United States)

Author keywords

anonymization; personalized search; privacy preserving data publishing

Indexed keywords

ANONYMIZATION; DATA PUBLISHING; PERSONALIZED SEARCH; POSTERIOR PROBABILITY; PRIVACY CONSTRAINTS; PRIVACY PRESERVING; SEMANTIC RELATIONSHIPS; USER PRIVACY; USER PROFILE; WEB SEARCHES;

INFORMATION RETRIEVAL; WEBSITES;

DATA PRIVACY;

EID: 77954599328     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1772690.1772886     Document Type: Conference Paper

References (6)

1. B. C. M. Fung, K. Wang, R. Chen, and P. S. Yu. Privacy-preserving data publishing: A survey on recent developments. ACM Computing Surveys, 42(4), 2010.
2. R. Jones, R. Kumar, B. Pang, and A. Tomkins. Vanity fair: privacy in querylog bundles. In CIKM, 2008.
3. A. Korolova, K. Kenthapadi, N. Mishra, and A. Ntoulas. Releasing search queries and clicks privately. In WWW, 2009.
4. R. Kumar, J. Novak, B. Pang, and A. Tomkins. On anonymizing query logs via token-based hashing. In WWW, 2007.
5. A. Turpin and F. Scholer. User performance versus precision measures for simple search tasks. In SIGIR, 2006.
6. Y. Xu, K. Wang, B. Zhang, and Z. Chen. Privacy-enhancing personalized web search. In WWW, 2007.