Targeting seniors through the language of tourism

Journal of Hospitality and Leisure Marketing

Volumn 8, Issue 3-4, 2001, Pages 5-35

  Dann, Graham M S ^a  

^a UNIVERSITY OF BEDFORDSHIRE   (United Kingdom)

Author keywords

Brochures; Promotions for the elderly; Tour operators targeting the over 50s; UK senior tourism

Indexed keywords

EID: 77953992642     PISSN: 10507051     EISSN: None     Source Type: Journal    
DOI: 10.1300/J150v08n03_02     Document Type: Article

References (54)

1. Age Concern (2000). www.ageconcern.org.uk, 12 June.
2. Age Net (1999). Age Net Workshop Report on Longitudinal Studies of Ageing in the UK (http://www.agenet.ac.uk).
3. Airtours (2000). Golden Years, November 2000-April 2001. Helmshore (Lancs): Airtours Holidays Limited.
4. Backman, K., Backman, S., & Silverberg, K. (1999) An investigation into the psycho-graphics of senior nature-based travellers. Tourism Recreation Research, 24 (1), 13-22.
5. Barthes, R. (1984) Mythologies. London: Paladin.
6. Cleaver, M., Muller, T., Ruys, H. & Wei, S. (1999). Tourism product development for the senior market, based on travel-motive research. Tourism Recreation Research, 24 (1), 5-11.
7. Cohen, E. (1979) A phenomenology of tourist experiences. Sociology, 13, 179-201.
8. Collins, M., & Kennett, C. (1998). Including poor people in leisure services without stigma: Leisure cards in the UK. World Leisure and Recreation, 40 (4), 1-22.
9. Cosmos (2000). Golden Times, November 2000-April 2001. Bromley: Cosmoair PLC.
10. Dalrymple, T. (2000, December 3). It is too late for liberals to weep for Damiola. Sunday Telegraph, p. 38.
11. Dann, G. (1977). Anomie, ego-enhancement and tourism. Annals of Tourism Research, 4, 184-194.
12. Dann, G. (1984). The Quality of Life in Barbados. Basingstoke: Macmillan.
13. Dann, G. (1988). Images of Cyprus projected by tour operators. Problems of Tourism, XI (3), 43-70.
14. Dann, G. (1989). The tourist as child: Some reflections. Cahiers du Tourisme, serie C, no. 135.
15. Dann, G. (1996a). The people of tourist brochures. In T. Selwyn (Ed.) The Tourist Image. Myths and Myth Making in Tourism (pp. 61-81). Chichester: Wiley.
16. Dann, G. (1996b). The Language of Tourism. A Sociolinguistic Perspective. Wallingford: CAB International.
17. Dann, G. (1997). Tourist behaviour as controlled freedom. In R. Bushell (Ed.) Tourism Research. Building a Better Industry (pp. 244-254). Canberra: Bureau of Tourism Research.
18. Dann, G. (2000). Overseas holiday hotels for the elderly: Total bliss or total institution? In M. Robinson, P. Long, N. Evans, R. Sharpley & J. Swarbrooke (Eds.) Motivations, Behaviour and Tourist Types. Reflections on International Tourism (pp. 83-94). Newcastle and Sunderland: Centre for Travel and Tourism and Business Education Publishers.
19. Davidson, R. (1992). Tourism in Europe. London: Pitman.
20. Davidson, R. (1998). Travel and Tourism in Europe, 2nd edition. New York: Addison-Wesley, Longman.
21. Eco, U. (1996). Faith in Fakes. Travels in Hyperreality. London: Minerva.
22. First Choice (2000). Leisurely Days, Winter 2000/2001, 2nd edition. Manchester: First Choice PLC.
23. Gibson, H. & Yiannakis, A. (1993). Patterns of tourist role performance across the lifecourse. Paper presented to the third international conference of the Leisure Studies Association, Loughborough University, UK.
24. Goffman, E. (1973). Asylums. Essays on the Social Situation of Mental Patients and Other Inmates. London: Pelican.
25. JMC (2000). Golden Circle, November 2000-April 2001, 1st edition. Bradford: JMC Holidays Limited.
26. Lamb, C. (2000, December 3). Damiola thought he was coming to a better life in England. How wrong he was. Sunday Telegraph, p. 22.
27. Lieux, E., Weaver, P., & McCleary, K. (1994). Lodging preferences of the senior tourism market. Annals of Tourism Research, 21, 712-728.
28. Luhrman, D. (1999). Paper presented to the Third International Conference on Senior Tourism–“Senior Tourism: A Bridge between Past and Future” Lisbon.
29. MacCannell, D. (1989). The Tourist. A New Theory of the Leisure Class. 2nd edition. NewYork: Schocken.
30. Milman, A. (1998). The impact of tourism and travel experience on senior travelers’ psychological well being. Journal of Travel Research, 37, 166-170.
31. Moisey, R., & M. Bichis, M. (1999). Psychographics of senior nature tourists: The Katy Nature Trail. Tourism Recreation Research, 24 (1), 69-76.
32. Moschis, G. (1996). Gerontographics: Life Stage Segmentation for Marketing Strategy Development. Westport, CT: Quorum Books.
33. Office for National Statistics (2000). Monthly Digest of Statistics, no. 653, May. London: The Stationery Office.
34. Pritchard, A., & Morgan, N. (1995). Evaluating vacation destination images: The case of local authorities in Wales. Journal of Vacation Marketing, 2 (1), 23-38.
35. Pritchard, A., & Morgan, N. (1996). Selling the Celtic Arc to the USA: A comparative analysis of the destination brochure images used in the marketing of Ireland, Scotland and Wales. Journal of Vacation Marketing, 2 (4), 346-365.
36. Pritchard, A., & Morgan, N. (2000). Privileging the male gaze: Gendered tourism landscapes. Annals of Tourism Research, 27, 884-905.
37. Saga (2000). Europe and the Mediterranean, September 2000-April 2001. Folkestone: Saga Holidays Limited.
38. Santos, J. (1998). The role of tour operators’ promotional material in the formation of destination image and consumer expectations: The case of the People’s Republic of China. Journal of Vacation Marketing, 4 (3), 282-297.
39. Schewe, C. (1990). Get in position for the older market. American Demographics, 12 (6), 38-44.
40. Seekings, J. (1997). Europe’s senior travel market In Proceedings of the Second International Conference on Senior Tourism (pp. 7-20). Recife-Olinda. Madrid: World Tourism Organisation.
41. Selanniemi, T. (1996). Matka Ikuiseen Kesaan. Kulttuuriantropologinen Nakokulma Suomalaisten Etelanmatkailuun (A Journey to the Eternal Summer. The Anthropology of Finnish Sunlust Tourism). Helsinki: Suomalaisen Kirjallisuuden Seura.
42. Selwyn, T. (1993). Peter Pan in South-East Asia: Views from the brochures. In M. Hitchcock, V. King and M.Parnwell (Eds.) Tourism in South-East Asia (pp. 117-137). London: Routledge.
43. Silverberg, K., Backman, S., & Backman, K. (1996). A preliminary investigation into the psychographics of nature based travelers in the southeastern United States. Journal of Travel Research, 35 (2), 19-28.
44. Stephenson, M. (1998). Tourism, race and ethnicity. The perception of Manchester’s Afro-Caribbean community concerning tourism access and participation. Unpublished PhD thesis. Manchester: Faculty of Food, Clothing and Hospitality, Manchester Metropolitan University.
45. Stone, G., & Nichol, S. (1999). Older, single female holiday makers in the United Kingdom: Who needs them? Journal of Vacation Marketing, 5 (1), 7-17.
46. Thomson (2000). Young at Heart, October 2000-April 2001, 2nd edition. London: Thomson Holidays Limited.
47. Urry, J. (1990). The Tourist Gaze. Leisure and Travel in Contemporary Societies. London: Sage.
48. Uzzell, D. (1984). An alternative structuralist approach to the psychology of tourism marketing. Annals of Tourism Research, 11, 79-99.
49. Vestergaard, T., & Schroder, K. (1993). The Language of Advertising. Oxford: Blackwell.
50. Wang, N. (2000). Tourism and Modernity. A Sociological Analysis. Oxford: Pergamon.
51. Weightman, B. (1987). Third World tour landscapes. Annals of Tourism Research, 14, 227-239.
52. Wicks, B., & Schueth, M. (1991). Examining the role of tourism promotion through the use of brochures. Tourism Management, December, 301-312.
53. Williamson, J. (1983). Decoding Advertisements. Ideology and Meaning in Advertising. London: Marion Boyars.
54. You, X., & O’Leary, J. (1999). Destination behaviour of older UK travellers. Tourism Recreation Research, 24(1), 23-34.