Influence of responsiveness, accessibility, and professionalism on journalists' perceptions of Southwest Airlines public relations

Public Relations Review

Volumn 36, Issue 2, 2010, Pages 141-146

  Callison, Coy ^a   Seltzer, Trent ^a  

^a TEXAS TECH UNIVERSITY   (United States)

Author keywords

Dialogue; Media relations; Public relations; Responsiveness

Indexed keywords

EID: 77952550255     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2010.01.002     Document Type: Article

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