Spatio-temporal models for estimating click-through rate

WWW'09 - Proceedings of the 18th International World Wide Web Conference

Volumn , Issue , 2009, Pages 21-30

  Agarwal, Deepak ^a   Chen, Bee Chung ^a   Elango, Pradheep ^a  

^a YAHOO RESEARCH   (United States)

Author keywords

Algorithms; Design; Experimentation; Measurement

Indexed keywords

BASELINE METHODS; CLICK-THROUGH RATE; CONTENT RECOMMENDATIONS; EXPERIMENTATION; EXPLORATORY DATA ANALYSIS; FRONT PAGES; LARGE SCALE SIMULATIONS; SPATIO-TEMPORAL MODELS;

ALGORITHMS; DESIGN; EXPERIMENTS; MEASUREMENTS; WORLD WIDE WEB;

COMPUTER SIMULATION;

EID: 77950884255     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1526709.1526713     Document Type: Conference Paper

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