메뉴 건너뛰기




Volumn 25, Issue 1, 2010, Pages 24-32

A content analysis of British food advertisements aimed at children and adults

Author keywords

Advertisement; Children; Food; Television

Indexed keywords

ADOLESCENT; ADULT; ADVERTIZING; ARTICLE; CHILD; FEMALE; FOOD INDUSTRY; HUMAN; MALE; METHODOLOGY; PERSUASIVE COMMUNICATION; PRESCHOOL CHILD; TELEVISION; UNITED KINGDOM;

EID: 77249115186     PISSN: 09574824     EISSN: 14602245     Source Type: Journal    
DOI: 10.1093/heapro/dap045     Document Type: Article
Times cited : (34)

References (29)
  • 1
    • 33645414349 scopus 로고    scopus 로고
    • The effects of television advertisements on children's food purchasing requests
    • Arnos, Y. A. (2006) The effects of television advertisements on children's food purchasing requests. Pediatrics International, 48, 138-145.
    • (2006) Pediatrics International , vol.48 , pp. 138-145
    • Arnos, Y.A.1
  • 2
    • 69649107735 scopus 로고    scopus 로고
    • Gender portrayal in food commercials at different times of the day
    • Aronovsky, A. and Furnham, A. (2008) Gender portrayal in food commercials at different times of the day. European Journal of Communication Research, 33, 169-190.
    • (2008) European Journal of Communication Research , vol.33 , pp. 169-190
    • Aronovsky, A.1    Furnham, A.2
  • 3
    • 0035233945 scopus 로고    scopus 로고
    • The 30-second effect: An experiment revealing the impact of television commercials on food preferences of preschoolers
    • Borzekowski, D. L. G. and Robinson, T. N. (2001) The 30-second effect: an experiment revealing the impact of television commercials on food preferences of preschoolers. Journal of the American Dietetic Association, 101, 42-46.
    • (2001) Journal of the American Dietetic Association , vol.101 , pp. 42-46
    • Borzekowski, D.L.G.1    Robinson, T.N.2
  • 4
    • 0041805625 scopus 로고
    • Television food commercials aimed and children, family grocery shopping, and mother-child interactions
    • Brody, G. H., Stoneman, Z., Lane, T. S. and Sanders, A. K. (1981) Television food commercials aimed and children, family grocery shopping, and mother-child interactions. Family Relations, 30, 435-439.
    • (1981) Family Relations , vol.30 , pp. 435-439
    • Brody, G.H.1    Stoneman, Z.2    Lane, T.S.3    Sanders, A.K.4
  • 5
    • 39749132953 scopus 로고    scopus 로고
    • Associations between children's television advertising exposure and their food consumption patterns: A household diary-survey study
    • Buijzen, M., Schuurman, J. and Bomhof, E. (2008) Associations between children's television advertising exposure and their food consumption patterns: a household diary-survey study. Appetite, 50, 231-239.
    • (2008) Appetite , vol.50 , pp. 231-239
    • Buijzen, M.1    Schuurman, J.2    Bomhof, E.3
  • 7
    • 33645565403 scopus 로고    scopus 로고
    • Does children's screen time predict requests for advertised products? Cross sectional and prospective analysis
    • Chamberlain, L. J., Wang, Y. and Robinson, T. N. (2006) Does children's screen time predict requests for advertised products? Cross sectional and prospective analysis. Archives of Pediatrics and Adolescent Medicine, 160, 363-368.
    • (2006) Archives of Pediatrics and Adolescent Medicine , vol.160 , pp. 363-368
    • Chamberlain, L.J.1    Wang, Y.2    Robinson, T.N.3
  • 9
    • 0036617775 scopus 로고    scopus 로고
    • Television advertising of foodstuffs potentially detrimental to oral health-a content analysis and comparison of children's and primetime broadcasts
    • Chestnutt, I. G. and Ashraf, F. J. (2002) Television advertising of foodstuffs potentially detrimental to oral health-a content analysis and comparison of children's and primetime broadcasts. Community Dental Health, 19, 86-89.
    • (2002) Community Dental Health , vol.19 , pp. 86-89
    • Chestnutt, I.G.1    Ashraf, F.J.2
  • 10
    • 34548443773 scopus 로고    scopus 로고
    • Magazines for children and young people and the links to Internet food marketing: A review of the extent and type of food advertising
    • Cowburn, G. and Boxer, A. (2007) Magazines for children and young people and the links to Internet food marketing: a review of the extent and type of food advertising. Public Health Nutrition, 10, 1024-1031.
    • (2007) Public Health Nutrition , vol.10 , pp. 1024-1031
    • Cowburn, G.1    Boxer, A.2
  • 11
    • 34548183111 scopus 로고    scopus 로고
    • The effects of television advertisements for junk food versus nutritious food on children's food attitudes and preference
    • Dixon, H. G., Scully, M. L., Wakefield, M. A., White, V. M. and Crawford, D. A. (2007) The effects of television advertisements for junk food versus nutritious food on children's food attitudes and preference. Social Science and Medicine, 65, 1311-1323.
    • (2007) Social Science and Medicine , vol.65 , pp. 1311-1323
    • Dixon, H.G.1    Scully, M.L.2    Wakefield, M.A.3    White, V.M.4    Crawford, D.A.5
  • 14
    • 21144464198 scopus 로고
    • The stereotyped portrayal of men and women in British television advertisements
    • Furnham, A. and Bitar, N. (1993) The stereotyped portrayal of men and women in British television advertisements. Sex Roles, 29, 297-310.
    • (1993) Sex Roles , vol.29 , pp. 297-310
    • Furnham, A.1    Bitar, N.2
  • 15
    • 84993053980 scopus 로고    scopus 로고
    • Gender portrayal in food and beverage advertisements in Hong Kong
    • Furnham, A. and Li, J. (2008) Gender portrayal in food and beverage advertisements in Hong Kong. Young Consumers, 9, 297-307.
    • (2008) Young Consumers , vol.9 , pp. 297-307
    • Furnham, A.1    Li, J.2
  • 17
    • 1542268990 scopus 로고    scopus 로고
    • The effect of television (TV) food advertisements/commercials on food consumption in children
    • Halford, J. C. G., Gillespie, J., Brown, V., Pontin, E. E. and Dovey, T. M. (2004) The effect of television (TV) food advertisements/commercials on food consumption in children. Appetite, 42, 221-225.
    • (2004) Appetite , vol.42 , pp. 221-225
    • Halford, J.C.G.1    Gillespie, J.2    Brown, V.3    Pontin, E.E.4    Dovey, T.M.5
  • 18
    • 34248582473 scopus 로고    scopus 로고
    • Beyond-brand effect of television (TV) food advertisements/commercials on caloric intake and food choice of 5 to 7 year old children
    • Halford, J. C. G., Boyland, E., Hughes, G., Oliveira, L. and Dovey, T. M. (2007a) Beyond-brand effect of television (TV) food advertisements/commercials on caloric intake and food choice of 5 to 7 year old children. Appetite, 49, 263-267.
    • (2007) Appetite , vol.49 , pp. 263-267
    • Halford, J.C.G.1    Boyland, E.2    Hughes, G.3    Oliveira, L.4    Dovey, T.M.5
  • 19
    • 48749125221 scopus 로고    scopus 로고
    • Beyond-brand effect of television food advertisements on food choice in children: The effects of weight status
    • Halford, J. C. G., Boyland, E., Hughes, G., Stacey, L., McKean, S. and Dovey, T. M. (2007b) Beyond-brand effect of television food advertisements on food choice in children: the effects of weight status. Public Health Nutrition, 11, 897-904.
    • (2007) Public Health Nutrition , vol.11 , pp. 897-904
    • Halford, J.C.G.1    Boyland, E.2    Hughes, G.3    Stacey, L.4    McKean, S.5    Dovey, T.M.6
  • 21
    • 77249133893 scopus 로고    scopus 로고
    • website, last accessed November 2008
    • ITV website. (2008) http://www.itv.com/aboutitv/ (last accessed November 2008).
    • (2008)
  • 22
    • 36448972387 scopus 로고    scopus 로고
    • Food preferences and marketing to children in Australian magazines: A content analysis
    • Kelly, B. and Chapman, K. (2007) Food preferences and marketing to children in Australian magazines: a content analysis. Health Promotion International, 22, 284-291.
    • (2007) Health Promotion International , vol.22 , pp. 284-291
    • Kelly, B.1    Chapman, K.2
  • 23
    • 57349116125 scopus 로고    scopus 로고
    • Persuasive food marketing to children: Use of cartoons and competitions in Sydney commercial television and advertisements
    • Kelly, B., Hattersley, L., King, L. and Flood, V. (2008) Persuasive food marketing to children: use of cartoons and competitions in Sydney commercial television and advertisements. Health Promotion International, 23, 337-344.
    • (2008) Health Promotion International , vol.23 , pp. 337-344
    • Kelly, B.1    Hattersley, L.2    King, L.3    Flood, V.4
  • 24
    • 0031889361 scopus 로고    scopus 로고
    • Food advertising on British children's television: A content analysis and experimental study with nine-year olds
    • Lewis, M. K. and Hill, A. J. (1998) Food advertising on British children's television: a content analysis and experimental study with nine-year olds. International Journal of Obesity, 22, 206-214.
    • (1998) International Journal of Obesity , vol.22 , pp. 206-214
    • Lewis, M.K.1    Hill, A.J.2
  • 26
    • 18444401718 scopus 로고    scopus 로고
    • Obesity in children in England continues to rise
    • Mayor, S. (2005) Obesity in children in England continues to rise. British Medical Journal, 330, 1044.
    • (2005) British Medical Journal , vol.330 , pp. 1044
    • Mayor, S.1
  • 28
    • 29044437567 scopus 로고    scopus 로고
    • Content analysis of children's television advertising in relation to dental health
    • Rodd, H. and Patel, V. (2005) Content analysis of children's television advertising in relation to dental health. British Dental Journal, 199, 710-712.
    • (2005) British Dental Journal , vol.199 , pp. 710-712
    • Rodd, H.1    Patel, V.2
  • 29
    • 0037804861 scopus 로고    scopus 로고
    • Diet, nutrition and the prevention of chronic diseases
    • World Health Organisation. World Health Organisation, Geneva
    • World Health Organisation. (2003) Diet, nutrition and the prevention of chronic diseases. WHO Technical report Series; 916. World Health Organisation, Geneva.
    • (2003) WHO Technical Report Series , pp. 916


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.