Information source usage among motive-based segments of travelers to newly emerging tourist destinations

Tourism Management

Volumn 31, Issue 3, 2010, Pages 341-344

  Dey, Banasree ^a   Sarma, Mrinmoy K ^b  

^a Osmania University Campus   (India)

^b TEZPUR UNIVERSITY   (India)

Author keywords

Cluster analysis; Destination marketing; Factor analysis; Information sources; North East India; Segmentation; Tourists; Travel motivations

Indexed keywords

CLUSTER ANALYSIS; DECISION MAKING; FACTOR ANALYSIS; MARKETING; SEGMENTATION; STRATEGIC APPROACH; TOURISM DEVELOPMENT; TOURISM MARKET; TOURIST DESTINATION;

INDIA;

EID: 73449105787     PISSN: None     EISSN: 02615177     Source Type: Journal    
DOI: 10.1016/j.tourman.2009.03.015     Document Type: Article

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