Managing public relations in an emerging economy: The case of Mercedes in China

Journal of Business Ethics

Volumn 86, Issue SUPPL.2, 2009, Pages 257-266

  Tan, Justin ^a   Tan, Anna E ^a  

^a YORK UNIVERSITY   (Canada)

Author keywords

Conflict resolution; Consumer rights; Institutional environment in China; Mercedes Benz; Multinational corporations; Social responsibility

Indexed keywords

EID: 72749127283     PISSN: 01674544     EISSN: 15730697     Source Type: Journal    
DOI: 10.1007/s10551-009-0196-8     Document Type: Article

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