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Volumn 10, Issue 2, 2009, Pages 120-133

Enhancing the attendee's experience through creative design of the event environment: Applying goffman's dramaturgical perspective

Author keywords

Atmospherics; Dramaturgy; Environmental psychology; Event design; Servicescape

Indexed keywords


EID: 71049144091     PISSN: 15470148     EISSN: 15470156     Source Type: Journal    
DOI: 10.1080/15470140902922023     Document Type: Article
Times cited : (54)

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