The impact of wireless on the newspaper industry: The New York Times as a case in point

2009 8th International Conference on Mobile Business

Volumn , Issue , 2009, Pages 158-163

  Ziv, Nina ^a  

^a NEW YORK UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER NEED; DEVELOPING PRODUCT; MARKETING STRATEGY; MOBILE PLATFORM; MOBILE TECHNOLOGY; NEW YORK TIME; NEWSPAPER INDUSTRY; NEWSPAPER ORGANIZATIONS; PRODUCT INNOVATION; PRODUCTS AND SERVICES; TECHNOLOGY STRATEGIES; WIRELESS TECHNOLOGIES;

CUSTOMER SATISFACTION; MOBILE COMPUTING; MOBILE PHONES; STANDARDIZATION; STRATEGIC PLANNING; TELECOMMUNICATION EQUIPMENT;

NEWSPRINT;

EID: 70449558814     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/ICMB.2009.35     Document Type: Conference Paper

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