Emerging Issues in Retailing Research

Journal of Retailing

Volumn 85, Issue 4, 2009, Pages 522-526

  Grewal, Dhruv ^a   Levy, Michael ^a  

^a BABSON COLLEGE   (United States)

Author keywords

Branding; Loyalty; Pricing; Services

Indexed keywords

EID: 70449536392     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretai.2009.09.007     Document Type: Article

References (34)

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