Innovation and the micro-enterprise

International Journal of Services, Technology and Management

Volumn 2, Issue 3-4, 2001, Pages 377-387

  Simpson, Barbara ^a  

^a UNIVERSITY OF AUCKLAND   (New Zealand)

Author keywords

Cognitive mapping; Communication; Innovation; Micro enterprises; New Zealand; Organizational cognition

Indexed keywords

COMMUNICATION; MARKETING;

COGNITIVE APPROACHES; COGNITIVE MAPPING; MICRO-ENTERPRISES; NEW ZEALAND; ORGANIZATIONAL COGNITION; SMALL AND MEDIUM-SIZED ENTERPRISE;

MANAGEMENT;

EID: 70349649740     PISSN: 14606720     EISSN: 1741525X     Source Type: Journal    
DOI: 10.1504/IJSTM.2001.001610     Document Type: Article

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