Measuring MARCO POLIS management game's influence on market orientations

Simulation and Gaming

Volumn 29, Issue 4, 1998, Pages 420-431

  Rouwette, Etienne A J A ^a   Fokkema, Eppie ^b   van Kuppevelt, Hans H J J ^b   Peters, Vincent A M ^a  

^a RADBOUD UNIVERSITY NIJMEGEN   (Netherlands)

^b Department of Marco Polis Advies ^*  (Netherlands)

Author keywords

Attitude; Behavior; Cognitive change; Gaming; MARCO POLIS game; Simulation

Indexed keywords

EID: 70349621138     PISSN: 10468781     EISSN: 1552826X     Source Type: Journal    
DOI: 10.1177/104687819802900405     Document Type: Article

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