Evaluation of k-Nearest Neighbor classifier performance for direct marketing

Expert Systems with Applications

Volumn 37, Issue 1, 2010, Pages 253-258

  Govindarajan, M ^a   Chandrasekaran, RM ^a  

^a ANNAMALAI UNIVERSITY   (India)

Author keywords

Accuracy; Cross validation; Data mining; k Nearest Neighbor; Runtime

Indexed keywords

ACCURACY; ACCURACY ESTIMATION; APPLICATION FIELDS; CLASSIFICATION ACCURACY; CROSS-VALIDATION; DATA MINING PROBLEMS; DIRECT MARKETING; EXPLORATORY DATA ANALYSIS; K-NEAREST NEIGHBOR; K-NEAREST NEIGHBOR CLASSIFIER; PRECISION AND RECALL; PREDICTION ACCURACY; RUNTIME; RUNTIMES; TEXT DATA MINING;

CLASSIFIERS; LEARNING SYSTEMS; MARKETING;

CLASSIFICATION (OF INFORMATION);

EID: 70349472688     PISSN: 09574174     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.eswa.2009.04.055     Document Type: Article

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