Social software in external corporate communications - A conceptional approach towards measuring, assessment and optimization of Web 2.0 activity;Social software in der externen unternehmenskommunikation - ein gestaltungsansatz zur messung, bewertung und optimierung von Web 2.0-aktivitäten

Information-Wissenschaft und Praxis

Volumn 60, Issue 4, 2009, Pages 233-240

  Herget, Josef ^a   Mader, Isabella ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 68249146278     PISSN: 14344653     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (17)

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