Country of origin and destination effects in buyer decision making: A relationship perspective

Journal of Business-to-Business Marketing

Volumn 8, Issue 3, 2001, Pages 37-62

  Da Silva, Rui Manuel Vinhas ^a   Davies, Gary ^a   Naudé, Pete ^b  

^a UNIVERSITY OF MANCHESTER   (United Kingdom)

^b UNIVERSITY OF BATH   (United Kingdom)

Author keywords

Buyer seller relationships; Buying decision criteria; Country of origin; Retail buying

Indexed keywords

EID: 67650030162     PISSN: 1051712X     EISSN: 15470628     Source Type: Journal    
DOI: 10.1300/J033v08n03_02     Document Type: Article

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