Pricing strategies of low-cost airlines: The Ryanair case study

Journal of Air Transport Management

Volumn 15, Issue 4, 2009, Pages 195-203

  Malighetti, Paolo ^a   Paleari, Stefano ^a   Redondi, Renato ^b  

^a UNIVERSITY OF BERGAMO   (Italy)

^b UNIVERSITY OF BRESCIA   (Italy)

Author keywords

Dynamic pricing; Fares; Low cost; Ryanair

Indexed keywords

AIR TRANSPORTATION; AIRLINE INDUSTRY; COMPETITION (ECONOMICS); COMPETITIVENESS; PRICE DETERMINATION; PRICE DYNAMICS; PRICING POLICY; STRATEGIC APPROACH; TRANSPORTATION ECONOMICS;

EURASIA; EUROPE;

EID: 67349267849     PISSN: 09696997     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jairtraman.2008.09.017     Document Type: Article

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