Viagra selfhood: Pharmaceutical advertising and the visual formation of swedish masculinity

Health Care Analysis

Volumn 17, Issue 2, 2009, Pages 144-157

  Åsberg, Cecilia ^a   Johnson, Ericka ^b  

^a LINKÖPING UNIVERSITY   (Sweden)

^b UNIVERSITY OF GOTHENBURG   (Sweden)

Author keywords

Identity formation; Masculinity; Pharmaceutical culture; Sexual health; Viagra

Indexed keywords

SILDENAFIL;

ARTICLE; CONCEPTUAL FRAMEWORK; CONSUMER HEALTH INFORMATION; CULTURAL FACTOR; DRUG MARKETING; ERECTILE DYSFUNCTION; GENDER IDENTITY; HUMAN; IMAGERY; MALE; MASCULINITY; MEN'S HEALTH; SEXUAL DYSFUNCTION; SEXUAL HEALTH; SWEDEN;

DRUG INDUSTRY; GENDER IDENTITY; HUMANS; MALE; PIPERAZINES; PUBLIC OPINION; PURINES; SELF CONCEPT; SELF PSYCHOLOGY; SULFONES; SWEDEN;

EID: 67349111305     PISSN: 10653058     EISSN: None     Source Type: Journal    
DOI: 10.1007/s10728-009-0112-5     Document Type: Article

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