Content-based trust mechanism for e-commerce systems

Proceedings of the 3rd IEEE Asia-Pacific Services Computing Conference, APSCC 2008

Volumn , Issue , 2008, Pages 1181-1186

  Zhang, Yu ^a   Chen, Huajun ^a   Jiang, Xiaohong ^a   Sheng, Hao ^a   Zhou, Linhua ^a   Yu, Tong ^a  

^a ZHEJIANG UNIVERSITY   (China)

Author keywords

[No Author keywords available]

Indexed keywords

INFORMATION MANAGEMENT; MINING;

CONTENT-BASED; DATA SPARSENESS; E-COMMERCE SYSTEMS; SIMILARITY MATRIX; TRUST LEVEL; TRUST MANAGEMENT; TRUST MECHANISM; USER'S INTEREST; USER-GENERATED CONTENT;

ELECTRONIC COMMERCE;

EID: 67049109167     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/APSCC.2008.86     Document Type: Conference Paper

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