Creating a green brand for competitive distinction

Asian Business and Management

Volumn 7, Issue 4, 2008, Pages 445-466

  Darnall, Nicole ^a  

^a GEORGE MASON UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 66849109107     PISSN: 14724782     EISSN: 14769328     Source Type: Journal    
DOI: 10.1057/abm.2008.19     Document Type: Article

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