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Volumn 9780813558325, Issue , 2003, Pages 141-153

Advertising and marketing to children in the United States

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EID: 65749119507     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter
Times cited : (3)

References (28)
  • 1
    • 0028919419 scopus 로고
    • Children, adolescents, and advertising. Policy statement RE 9504
    • American Academy of Pediatrics. 1995. "Children, Adolescents, and Advertising." Policy Statement RE 9504." Pediatrics 95(2):295.
    • (1995) Pediatrics , vol.95 , Issue.2 , pp. 295
    • American Academy of Pediatrics1
  • 10
    • 84907755151 scopus 로고    scopus 로고
    • Cable nets catch the tween spirit: Programmers target a surging audience segment
    • November
    • Hall, L. 2001. "Cable Nets Catch the Tween Spirit: Programmers Target a Surging Audience Segment." Multichannel News, November, 76.
    • (2001) Multichannel News , pp. 76
    • Hall, L.1
  • 11
    • 4243885590 scopus 로고
    • Children who dress for success
    • 12 November
    • Harris, R. 1989. "Children Who Dress for Success." Los Angeles Times, 12 November, A1.
    • (1989) Los Angeles Times , pp. A1
    • Harris, R.1
  • 13
    • 84907799190 scopus 로고    scopus 로고
    • Keeping up with today's kids
    • January
    • Kirchdoeffer, E. 1999. "Keeping Up with Today's Kids." Kidscreen on Line, January, 41. www.kidscreen.com/articles/ks24101.asp
    • (1999) Kidscreen on Line , pp. 41
    • Kirchdoeffer, E.1
  • 14
    • 0004717807 scopus 로고    scopus 로고
    • Children and television advertising
    • edited by D. Singer and J. Singer. Thousand Oaks, Calif.: Sage
    • Kunkel, D. 2001. "Children and Television Advertising." In Handbook of Children and the Media, edited by D. Singer and J. Singer. Thousand Oaks, Calif.: Sage.
    • (2001) Handbook of Children and the Media
    • Kunkel, D.1
  • 19
    • 33846037444 scopus 로고    scopus 로고
    • Required TV program in schools encourages poor lifestyle choices
    • November
    • Reid, L., and A. Gedisman. 2000. "Required TV Program in Schools Encourages Poor Lifestyle Choices." AAP News, November). www.aap.org
    • (2000) AAP News
    • Reid, L.1    Gedisman, A.2
  • 22
    • 84917351513 scopus 로고    scopus 로고
    • Why they whine: How corporations prey on children
    • November/December
    • Ruskin, G. 1999. "Why They Whine: How Corporations Prey on Children. " Mothering Magazine, no. 97 (November/December).
    • (1999) Mothering Magazine , Issue.97
    • Ruskin, G.1
  • 25
    • 84907802308 scopus 로고    scopus 로고
    • Why I said no to Coca Cola
    • Sheehan, J. 1999. "Why I Said No to Coca Cola." Rethinking Schools 14 (4). www.rethinkingschools.org
    • (1999) Rethinking Schools , vol.14 , Issue.4
    • Sheehan, J.1
  • 27
    • 84957733097 scopus 로고    scopus 로고
    • Tweens could be headed for trouble says heart and stroke foundation's report card
    • Toronto, 5 February
    • "Tweens Could Be Headed for Trouble Says Heart and Stroke Foundation's Report Card." 2002. Canada Newswire (Toronto), 5 February.
    • (2002) Canada Newswire


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.