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Volumn 61, Issue 4, 2008, Pages 598-608

Free advertising: How the media amplify campaign messages

Author keywords

Ad amplification; Campaigns; News media; Political advertising

Indexed keywords


EID: 63849256446     PISSN: 10659129     EISSN: None     Source Type: Journal    
DOI: 10.1177/1065912908314202     Document Type: Article
Times cited : (57)

References (22)
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    • Mayhew, David R. 1974. Congressional elections: The case of the vanishing marginals. Polity 6 (3). 295-317.
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    • Mayhew David, R.1
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    • Effectiveness of AdWatch formats in deflecting political attack ads
    • Pfau, Michael, and Allan Louden, 1994. Effectiveness of AdWatch formats in deflecting political attack ads. Communication Research 21 (3). 325-41.
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    • Michael, P.1    Louden, A.2
  • 17
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    • Local news coverage and the incumbency advantage in the U.S. House
    • Schaffner, Brian F. 2006. Local news coverage and the incumbency advantage in the U.S. House. Legislative Studies Quarterly 31 (4). 491-511.
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    • Schaffner Brian, F.1
  • 18
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    • The structural determinants of local congressional news coverage
    • Schaffner, Brian F., and Patrick J. Sellers. 2003. The structural determinants of local congressional news coverage. Political Communication 20 (1). 41-57.
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    • Schaffner Brian, F.1    Sellers., P.J.2
  • 19
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    • Assessing partisan bias in political news: The case(s) of local senate election coverage
    • Schiffer, Adam J. 2006. Assessing partisan bias in political news: The case(s) of local senate election coverage. Political Communication 23 (1). 23-39.
    • (2006) Political Communication , vol.23 , Issue.1 , pp. 23-39
    • Schiffer Adam, J.1
  • 20
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    • Who gets national news coverage in the U.S. Senate?
    • Squire, Peverill. 1988. Who gets national news coverage in the U.S. Senate? American Politics Quarterly 16: 139-56.
    • (1988) American Politics Quarterly , vol.16 , pp. 139-156
    • Peverill, S.1
  • 21
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    • Comparing news and editorial coverage of the 1996 Presidential nominating campaign
    • Steger, Wayne P. 1999. Comparing news and editorial coverage of the 1996 Presidential nominating campaign. Presidential Studies Quarterly 29 (1). 40-64.
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    • Steger Wayne, P.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.