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Volumn 3, Issue , 2004, Pages 491-493
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Expecting the public backlash: Public relations lessons for nanotechnology from the biotechnology experience
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Author keywords
Promotion; Publicity; Regulation
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Indexed keywords
BIOTECHNOLOGY;
MARKETING;
MATHEMATICAL MODELS;
PUBLIC POLICY;
REGULATORY COMPLIANCE;
RESEARCH;
RISK ASSESSMENT;
STRATEGIC PLANNING;
INVESTORS;
PROMOTIONAL STRATEGIES;
PUBLIC PERCEPTION;
NANOTECHNOLOGY;
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EID: 6344276973
PISSN: None
EISSN: None
Source Type: Conference Proceeding
DOI: None Document Type: Conference Paper |
Times cited : (3)
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References (6)
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