The use of information and communication technologies as a critical success factor for marketing in Turkish agri-food companies

Food Reviews International

Volumn 20, Issue 3, 2004, Pages 221-228

  Çetin, Bahattin ^a   Akpinar, Arzu ^a   Ozsaym, Damla ^a  

^a ULUDAG UNIVERSITY   (Turkey)

Author keywords

Agri food; Internet; Marketing; Small and medium sized enterprises

Indexed keywords

COMPETITION; ELECTRONIC COMMERCE; FOOD PRODUCTS PLANTS; INFORMATION TECHNOLOGY; INTERNATIONAL TRADE; INTERNET; MARKETING; SOCIETIES AND INSTITUTIONS;

AGRI-FOOD; COMMUNICATION TECHNOLOGIES; SMALL AND MEDIUM SIZED ENTERPRISES; TURKISH AGRI-FOOD COMPANIES;

AGRICULTURAL PRODUCTS;

EID: 6344263512     PISSN: 87559129     EISSN: None     Source Type: Journal    
DOI: 10.1081/FRI-200029420     Document Type: Article

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