Managing customer switching costs: A framework for competing in the networked environment

Management Research

Volumn 1, Issue 1, 2003, Pages 93-110

  Hess, Mike ^a,b   Ricart, Joan Enric ^a  

^a IESE BUSINESS SCHOOL   (Spain)

^b UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 63349090995     PISSN: 15365433     EISSN: 15580946     Source Type: Journal    
DOI: 10.1108/15365430380000520     Document Type: Article

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