Communicating the "realities" of charity costs: An institute of fundraising initiative

Nonprofit and Voluntary Sector Quarterly

Volumn 38, Issue 2, 2009, Pages 333-342

  Sargeant, Adrian ^a   Lee, Stephen ^b   Jay, Elaine ^c  

^a PURDUE UNIVERSITY   (United States)

^b UNIVERSITY OF READING   (United Kingdom)

^c DEVON WILDLIFE TRUST   (United Kingdom)

Author keywords

Development; Fund raising; Fundraising; Fundraising cost; Nonprofit marketing

Indexed keywords

EID: 62249213578     PISSN: 08997640     EISSN: None     Source Type: Journal    
DOI: 10.1177/0899764008325322     Document Type: Article

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