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Volumn 15, Issue 1, 2007, Pages 53-63

I bet you look good on the salesfloor

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EID: 61349138190     PISSN: 0965254X     EISSN: 14664488     Source Type: Journal    
DOI: 10.1080/09652540601130013     Document Type: Article
Times cited : (7)

References (23)
  • 5
    • 85016433254 scopus 로고    scopus 로고
    • Tiocfaidh ár Lá: introduction to the special issue, Journal of Strategic Marketing
    • Brown, S., 2006. 14(1):1–9. Tiocfaidh ár Lá:introduction to the special issue, Journal of Strategic Marketing
    • (2006) , vol.14 , Issue.1 , pp. 1-9
    • Brown, S.1
  • 15
    • 0002288096 scopus 로고
    • Marketing myopia
    • Levitt, T., 1960. Marketing myopia. Harvard Business Review, 38(4):45–56.
    • (1960) Harvard Business Review , vol.38 , Issue.4 , pp. 45-56
    • Levitt, T.1
  • 17
    • 85024508788 scopus 로고    scopus 로고
    • The eye of the storm
    • July
    • Odell, M., 2006. The eye of the storm. Q Magazine,:94–100. July
    • (2006) Q Magazine , pp. 94-100
    • Odell, M.1
  • 19
    • 85024579421 scopus 로고    scopus 로고
    • Sell–out gig for Ben & Jerry's
    • 29 July
    • Sherwin, A., 2006. Sell–out gig for Ben & Jerry's. The Times,:60 29 July
    • (2006) The Times , pp. 60
    • Sherwin, A.1
  • 20
    • 85044803695 scopus 로고    scopus 로고
    • Bought the t–shirt?
    • 25 August
    • Sinclair, D., 2006. Bought the t–shirt?. The Independent,:12–13. 25 August
    • (2006) The Independent , pp. 12-13
    • Sinclair, D.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.