Cultural studies and the circuit of culture: Advertising, promotional culture and the New Zealand all blacks

Cultural Studies - Critical Methodologies

Volumn 8, Issue 4, 2008, Pages 507-526

  Scherer, Jay ^a,c   Jackson, Steven J ^b  

^a UNIVERSITY OF ALBERTA   (Canada)

^b UNIVERSITY OF OTAGO   (New Zealand)

^c E425 Van Vliet Centre   (Canada)

Author keywords

Globalization; New Zealand; Promotional culture; Sport

Indexed keywords

EID: 61049218951     PISSN: 15327086     EISSN: 1552356X     Source Type: Journal    
DOI: 10.1177/1532708608321577     Document Type: Article

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