Developing patient-based marketing strategies.

Healthcare executive

Volumn 19, Issue 5, 2004, Pages

  Benz, Ginger ^a   Paddison, Nancy V ^a  

^a CPM Marketing Group Inc   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; FINANCIAL MANAGEMENT; HEALTH SERVICE; HUMAN; INFORMATION PROCESSING; METHODOLOGY; PATIENT SATISFACTION; UNITED STATES;

DATA COLLECTION; HEALTH SERVICES NEEDS AND DEMAND; HUMANS; MARKETING OF HEALTH SERVICES; PATIENT SATISFACTION; UNITED STATES;

EID: 6044262536     PISSN: 08835381     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

References (0)