Worst practices in search engine optimization

Communications of the ACM

Volumn 51, Issue 12, 2008, Pages 147-150

  Malaga, Ross A ^a  

^a MONTCLAIR STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ENGINE COMPANIES; INDEXING TECHNIQUES; INDUSTRY SURVEYS; META-TAGS; SEARCH ENGINE OPTIMIZATIONS; SEARCH ENGINE RESULTS; SHORT PERIODS;

ENGINES; INFORMATION RETRIEVAL; INTERNET; SEARCH ENGINES; TELECOMMUNICATION NETWORKS;

WORLD WIDE WEB;

EID: 59449087199     PISSN: 00010782     EISSN: 15577317     Source Type: Journal    
DOI: 10.1145/1409360.1409388     Document Type: Article

References (8)

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3. iProspect. iProspect Search Engine User Behavior Study. www.iprospect.com/premiumPDFs/WhitePaper-2006-SearchEngineUserBehavior/
4. Malaga, R.A. The value of search engine optimization - An action research project at a new e-commerce site, Electronic Commerce in Organizations, 5, 3, (2007), 68-82.
5. Raisinghani, M. Future trends in search engines, Electronic Commerce in Organizations. (Jul-Sep 2005) 3, 3.
6. Wikipedia. Search Engine Optimization.en.wikipedia.org/wiki/Search- engine-optimization/
7. Zhang, J. and Dimitroff, A. The impact of metadata implementation on webpage visibility in search engine results (Part II). Information Processing and Management 41 (2005). 691-715.
8. Zhang, J. and Dimitroff, A. The impact of webpage content characteristics on webpage visibility in search engine results (Part I). Information Processing and Management 41 (2005) 665-690.