Do looks really matter? the effect of 3-Dimensional product representations on the customers' buying decision in electronic commerce

Proceedings of the Human Factors and Ergonomics Society

Volumn 2, Issue , 2007, Pages 1050-1052

  Ozok, A Ant ^a   Komlodi, Anita ^a  

^a Baltimore County

Author keywords

[No Author keywords available]

Indexed keywords

ALPHA COEFFICIENTS; BUYING DECISIONS; DIMENSIONAL REPRESENTATIONS; E COMMERCES; GRADUATE STUDENTS; INTERACTIVITY; PURCHASING DECISIONS; REPRESENTATION TYPES;

COMMERCE; ELECTRONIC COMMERCE; FLOW INTERACTIONS; HUMAN ENGINEERING; SALES; SURVEYS; THREE DIMENSIONAL;

ERGONOMICS;

EID: 58149465194     PISSN: 10711813     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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