Shaping how advertisers see me: User views on implicit and explicit profile capture

Conference on Human Factors in Computing Systems - Proceedings

Volumn , Issue , 2008, Pages 3363-3368

  Kern, Dagmar ^a   Harding, Michael ^b   Storz, Oliver ^b   Davis, Nigel ^b   Schmidt, Albrecht ^a  

^a UNIVERSITY OF DUISBURG ESSEN   (Germany)

^b LANCASTER UNIVERSITY   (United Kingdom)

Author keywords

Advertising; Privacy; Public displays; User profiles

Indexed keywords

HUMAN ENGINEERING;

ADVERTISING; CLOSE PROXIMITIES; EASE OF USES; ELECTRONIC DISPLAYS; EUROPEAN COUNTRIES; POTENTIAL USERS; PRIVACY; PUBLIC DISPLAYS; TARGETED ADVERTISINGS; TRADE OFFS; USER PROFILES;

COMPUTER SYSTEMS;

EID: 57049095004     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/1358628.1358858     Document Type: Conference Paper

References (9)

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