Let a billion readers bloom: Same language subtitling (SLS) on television for mass literacy

International Review of Education

Volumn 54, Issue 5-6, 2008, Pages 773-780

  Kothari, Brij ^a  

^a INDIAN INSTITUTE OF MANAGEMENT   (India)

Author keywords

[No Author keywords available]

Indexed keywords

EDUCATION; EDUCATIONAL DEVELOPMENT; LANGUAGE; LITERACY; MASS MEDIA; MEDIA ROLE; TELEVISION;

EID: 55249115978     PISSN: 00208566     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11159-008-9110-3     Document Type: Article

References (6)

1. Annual Survey of Education Report (ASER). 2007. Available at http://pratham.org/aser07/ASER07.pdf. Accessed on 29 January 2008
2. d'Ydewalle Géry, Caroline Praet, Karl Verfaillie, Johan Van Rensbergen. 1991. Watching Subtitled Television: Automatic Reading Behavior. Communication Research, 18(5), 650-666
3. Jensema Carl J., Sameh El Sharkawy, Ramalinga Sarma Danturthi, Robert Burch, David Hsu. 2000. Eye movement patterns of captioned television viewers. American Annals of the Deaf, 145(3), 275-285
4. Kothari Brij, Avinash Pandey, Amita Chudgar. 2004. Reading Out of the "Idiot Box": Same-Language Subtitling on Television in India. Information Technologies and International Development, 2(1), 23-44
5. Kothari Brij, Joe Takeda, Ashok Joshi, Avinash Pandey. 2002. Same Language Subtitling: A Butterfly for Literacy? International Journal of Lifelong Education, 21(1), 55-66
6. National Readership Study. 2006. National Readership Studies Council (NRSC). Mumbai. Available at http://www.auditbureau.org/nrspress06.htm. Accessed on 29 January 2008