The impact of a mass media campaign on HIV/AIDS knowledge and behavior change in north India: Results from a longitudinal study

Asian Journal of Communication

Volumn 16, Issue 3, 2006, Pages 231-250

  Sood, Suruchi ^a   Shefner Rogers, Corinne L ^b   Sengupta, Manisha ^b  

^a JOHNS HOPKINS BLOOMBERG SCHOOL OF PUBLIC HEALTH   (United States)

^b NONE

Author keywords

Behavior Change Communication; Campaign; Entertainment Education; HIV AIDS; India; Mass Media

Indexed keywords

EID: 55049122791     PISSN: 01292986     EISSN: 17420911     Source Type: Journal    
DOI: 10.1080/01292980600857740     Document Type: Article

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