Centralization of franchising networks: Evidence from the Austrian franchise sector

Journal of Business Research

Volumn 57, Issue 12 SPEC.ISS., 2004, Pages 1361-1369

  Windsperger, Josef ^a  

^a UNIVERSITY OF VIENNA   (Austria)

Author keywords

Centralization decentralization; Franchising networks; Intangible assets; Residual decision rights

Indexed keywords

EID: 5444255691     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0148-2963(03)00068-7     Document Type: Article

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