Destination management

Agricultural Economics

Volumn 54, Issue 9, 2008, Pages 440-448

  Ryglová, Kateřina ^a  

^a MENDEL UNIVERSITY IN BRNO   (Czech Republic)

Author keywords

Destination management; Destination management company; Partnership; Tourism

Indexed keywords

EID: 53949083044     PISSN: 0139570X     EISSN: None     Source Type: Journal    
DOI: 10.17221/2703-agricecon     Document Type: Article

References (8)

1. Bartl H., Schmidt F. (1998): Destination Management. Institut für regionale Innovationen, Wien.
2. Bernátová M., Vaňová A. (2000): Marketing pre samosprávy (Marketing for Authorities). UMB, Banská Bystrica; ISBN80-8055-337-8.
3. Buhalis D. (2000): Marketing the competitive destination of the future. Tourism Management, 21 (1): 97-116.
4. Hesková M. a kol. (2006): Cestovní ruch (Tourism). 1st Edition, Fortuna, Praha; ISBN 80-7168-948-3.
5. Királ'ová A. (2004): Marketing destinace cestovniho ruchu (Marketing of Tourism Destination). Express, Praha; ISBN: 80-86119-56-4.
6. Palatková M. (2006): Marketingová strategie destinace cestovního ruchu (Marketing Strategy of Tourism Destination). Grada Publishing, Praha; ISBN 80-247-1014-5.
7. Štětková R. (2006): Analýza destinačního managementu v JMK (The Analysis of Destination Management in JMK). [Diploma thesis.] MZLU, Brno.
8. Vajčnerová I., Ryglová K. (2008): Coordinated Change within the Branch with the Help of Strategic Alliances. Agricultural Economics - Czech, 54 (2): 85-92.