-
1
-
-
0032344693
-
Customer loyalty and complex service: The impact of corporative image on quality, customer satisfaction and loyalty for customers with varying degrees of service expertise
-
Andreassen, W., and Lindestad, B. (1998), 'Customer loyalty and complex service: the impact of corporative image on quality, customer satisfaction and loyalty for customers with varying degrees of service expertise', International Journal of Service Industry, Vol 9, No 1, pp 7-23.
-
(1998)
International Journal of Service Industry
, vol.9
, Issue.1
, pp. 7-23
-
-
Andreassen, W.1
Lindestad, B.2
-
3
-
-
21344483738
-
A study of price and quality in service operations
-
Chen, I.J., Gupta, A., and Rom, W. (1994), 'A study of price and quality in service operations', International Journal of Service Industry Management, Vol 5, No 2, pp 23-33.
-
(1994)
International Journal of Service Industry Management
, vol.5
, Issue.2
, pp. 23-33
-
-
Chen, I.J.1
Gupta, A.2
Rom, W.3
-
4
-
-
0002704641
-
Assessing the effects of quality, value and customer satisfaction on consumer behavioral intentions in service environments
-
Cronin, J.J., Brady, M.K., and Hult, G.T.M. (2000), 'Assessing the effects of quality, value and customer satisfaction on consumer behavioral intentions in service environments', Journal of Retailing, Vol 76, No 2, pp 193-218.
-
(2000)
Journal of Retailing
, vol.76
, Issue.2
, pp. 193-218
-
-
Cronin, J.J.1
Brady, M.K.2
Hult, G.T.M.3
-
5
-
-
0000723634
-
The effect of price, brand and store information on buyer's product evaluations'
-
August, pp
-
Dodds, W.B., Monroe, K.B., and Grewal, D. (1991), 'The effect of price, brand and store information on buyer's product evaluations', Journal of Marketing Rerearch, Vol 28, August, pp 307-319.
-
(1991)
Journal of Marketing Rerearch
, vol.28
, pp. 307-319
-
-
Dodds, W.B.1
Monroe, K.B.2
Grewal, D.3
-
6
-
-
0003506109
-
-
Fifth Edition, Prentice Hall, Englewood Cliffs, NJ
-
Hair, J.J., Anderson, R.E., Tatham, R.L., and Black, W.C. (1998), Multivariate Data Analysis, Fifth Edition, Prentice Hall, Englewood Cliffs, NJ.
-
(1998)
Multivariate Data Analysis
-
-
Hair, J.J.1
Anderson, R.E.2
Tatham, R.L.3
Black, W.C.4
-
7
-
-
0002927833
-
Consumer perceptions of promotional activity
-
April, pp
-
Krishna, A., Curtin, I.S., and Shoemaker, R.W. (1991), 'Consumer perceptions of promotional activity', Journal of Marketing, Vol 55, April, pp 4-16.
-
(1991)
Journal of Marketing
, vol.55
, pp. 4-16
-
-
Krishna, A.1
Curtin, I.S.2
Shoemaker, R.W.3
-
8
-
-
0034369133
-
Using service quality data for competitive marketing decisions
-
Rust, R.T., Danaher, P., and Varki, S. (2000), 'Using service quality data for competitive marketing decisions', International Journal of Service Industry Management, Vol 11, No 5, pp 438-469.
-
(2000)
International Journal of Service Industry Management
, vol.11
, Issue.5
, pp. 438-469
-
-
Rust, R.T.1
Danaher, P.2
Varki, S.3
-
9
-
-
0003914158
-
-
Norton & Company, Inc, New York
-
Stiglitz, J.E. (1996), Economics, Norton & Company, Inc., New York.
-
(1996)
Economics
-
-
Stiglitz, J.E.1
-
10
-
-
0002667763
-
Consumer perceptions of price, quality and value: Means end model and synthesis of evidence
-
Zeithaml, V.A. (1988), 'Consumer perceptions of price, quality and value: means end model and synthesis of evidence', Journal of Marketing, Vol 52, No 3, pp 2-22.
-
(1988)
Journal of Marketing
, vol.52
, Issue.3
, pp. 2-22
-
-
Zeithaml, V.A.1
|