Splurge purchases and materialism

Journal of Consumer Marketing

Volumn 25, Issue 6, 2008, Pages 332-338

  Fitzmaurice, Julie ^a  

^a MERRIMACK COLLEGE   (United States)

Author keywords

Consumer behaviour; Consumer goods; Emotional dissonance; Purchasing

Indexed keywords

EID: 52949146783     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363760810902468     Document Type: Article

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