The value of virtual pooling in dual sales channel supply chains

European Journal of Operational Research

Volumn 192, Issue 2, 2009, Pages 561-575

  Mahar, Stephen ^a   Bretthauer, Kurt M ^b   Venkataramanan, M A ^b  

^a UNIVERSITY OF NORTH CAROLINA WILMINGTON   (United States)

^b INDIANA UNIVERSITY   (United States)

Author keywords

Dual sales channel; E commerce; Supply chain management

Indexed keywords

ELECTRONIC COMMERCE;

DUAL SALES CHANNEL; DYNAMIC ASSIGNMENT; E-COMMERCE; SUPPLY CHAIN MANAGEMENT;

SALES;

EID: 51249098527     PISSN: 03772217     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ejor.2007.09.034     Document Type: Article

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